Branding and web design that brings clarity to your message, beauty to your presence, and alignment to your business growth.

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Strategic brand & web design for photographers and small businesses

DESIGN WITH PURPOSE

Your work speaks volumes, and a professionally designed website ensures your brand connects with your ideal clients. Stand out online with a strategic, conversion-focused site built to showcase your portfolio and grow your business.

begin your journey

kelly gao, photographer

"My website was perfect! Lana is very talented, professional, and incredibly kind. I was so blessed to find her."

Custom Brand & Web Design Services

Full visual identity and bespoke web presence for photographers and creative entrepreneurs

showit & squarespace Website Templates 

Easy-to-customize, design-led website templates tailored for creative professionals.

Let’s Build Dream BrandLaunch with ease

4. Refined by experience

With 8+ years in branding, web design, and photography, we craft visual identities that aren’t just pretty: they sell, resonate, and build trust.

3. Design that feels deeply you

This isn’t surface-level. We take on only a few clients at a time to offer thoughtful collaboration and create work that’s shaped by your voice, not trends.

2. Clarity at every step

Design shouldn't feel confusing. We guide you with structure, explain every choice, and make sure you always know what’s next – no guesswork, just ease.

1. Soft aesthetic. Strategic core

Minimal doesn’t mean empty – it means intentional. We create calm, refined visuals backed by strategy, so your brand feels right and works hard.

4 Reasons to Choose The Soft Voice

Quiet strength. True expertise. Tailored care.

proud to work with clients featured in:

Because your brand deserves to feel like you: honest, beautiful, unforgettable.

Before I built brands, I captured love stories through my lens. As a photographer, I learned how to see – not just with the eyes, but with emotion. And as a designer with over 8 years of experience, I’ve learned how to translate that feeling into form.

I believe the most powerful brands don’t shout. They whisper with clarity, speak with intention, and linger like a favorite memory. I’m not just your designer – I’m your creative partner, your sounding board, and the one who listens deeply to shape a brand that feels like home.

the voice behind this brand, and the ears behind yours

Hello, I'm Lana

riley jordan

"Investing in my website finally brought me the clients I WANTED!"

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Minimal, ethereal, refined.

Sacred Muse

squarespace website template

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Natural, fresh, storytelling.

Sarah Crouter

squarespace website template

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Classic, feminine, intimate.

Aurora Winslet

showit website template

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Warm, candid, heartfelt.

Clara Rhodes

squarespace website template

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Sacred Muse

squarespace template

Shop Bestselling Website Templates

showit & squarespace website templates

Sarah Crouter

showit template

Clara Rhodes

squarespace template

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We adapt to your needs and respond promptly, keeping everything on track.

Steady Support

Designs that don’t just look good, they make you proud.

Inspired Results

We take care of the details so you can focus on your dreams.

Trusted Partner

A smooth process that keeps stress far away.

Calm & Focused

No jargon or confusion, only clear steps and honest updates.

Clear & Simple

You feel heard, understood, and genuinely supported.

Warm & Personal

What working with us feels like

Warm communication, no overwhelm, just clarity and care

lidiya kalichuk,
family photographer

''I am so grateful I found Lana and her beautiful work! Lana helped me design my branding and create my new website and guided me every step of the way. She was very flexible and understanding, listened to me and made sure the website and branding are as I imagined them. She was extremely professional and patient and delivered outstanding work. I wholeheartedly recommend Lana! It was a pleasure to work together.''

''She was extremely professional and patient''

''Working with Lana has been an absolute gift. From start to finish, she approached my website with such kindness, diligence, and care. Every detail felt intentional. She truly listened, checking in often to make sure the design reflected me, not just her vision. I never felt rushed or overlooked; instead, I felt supported, seen, and guided every step of the way. Her creativity and helpfulness made a process that once felt overwhelming into something deeply collaborative and inspiring. I'm so grateful for her!''

''Working with Lana has been an absolute gift''

samantha ross,
parenting coach

Trusted by Creative Hearts

past client experiences

Attract your dream clients with purposeful brand & web design

A beautiful portfolio turns heads. A strategic website turns them into clients.

Custom Design Experience